Privacy Policy

Last Updated: April 2, 2026

Startlaw Inc. ("Startlaw Inc.," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy describes how we collect, use, and disclose information in connection with the Start.law website and platform at https://start.law (the "Platform") and in connection with the bookkeeping, tax, and accounting services that Startlaw Inc. provides directly to clients. By using the Platform or by engaging Startlaw Inc. for services, you agree to the collection and use of your information as described in this Privacy Policy.

1. Two-Entity Structure and Attorney-Client Information

Start.law operates through two related entities: Startlaw Inc., which owns and operates the Platform and provides bookkeeping, tax, and accounting services, and Startlaw PLLC, a New York law firm that provides legal services to clients under separate Engagement Agreements.

Information you share with Startlaw PLLC in the context of an attorney-client relationship is subject to attorney-client privilege and the professional confidentiality obligations of the New York Rules of Professional Conduct. That information is governed by your Engagement Agreement with Startlaw PLLC and applicable professional rules, not solely by this Privacy Policy.

This Privacy Policy governs information collected and processed by Startlaw Inc. in connection with your use of the Platform and in connection with Startlaw Inc.'s direct services to you.

2. Information We Collect

Information you provide directly, including your name, email address, company name, account credentials, payment information, financial records and supporting documentation provided in connection with bookkeeping or accounting services, and any other information you submit through the Platform or to Startlaw Inc. in the course of receiving services.

Information collected automatically when you access or use the Platform, including device information (hardware model, operating system, unique identifiers), log information (browser type, access times, pages viewed, IP address, referring pages), and usage data.

Information from third parties, such as payment processors and identity verification providers, that we use to facilitate your subscription, billing, and onboarding.

3. Cookies and Similar Technologies

We and our service providers use cookies, web beacons, pixels, and similar tracking technologies on the Platform. These technologies help us operate and secure the Platform, remember your preferences, understand how the Platform is used, and measure the effectiveness of our marketing.

We use the following categories of tracking technologies:

• Strictly necessary cookies and tokens required to operate core features of the Platform, including authentication and session management.
• Analytics technologies that help us understand how visitors use the Platform, which pages are most visited, and how to improve performance and usability.
• Marketing technologies, including pixels operated by social media and advertising platforms, that help us measure the effectiveness of our outreach and reach prospective clients.

You can manage cookies through your browser settings, including by blocking or deleting cookies. You can also opt out of certain analytics and advertising technologies through industry tools such as the Network Advertising Initiative opt-out (https://www.networkadvertising.org/choices/) and the Digital Advertising Alliance opt-out (https://www.aboutads.info/choices/). Some features of the Platform may not function properly if cookies are disabled.

We do not currently respond to "Do Not Track" browser signals. Where required by applicable law, we treat opt-out preference signals (such as Global Privacy Control) as a request to opt out of the sale or sharing of personal information.

4. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve the Platform and its features
• Provide bookkeeping, tax, and accounting services that you have requested from Startlaw Inc.
• Process your subscription and manage billing through our payment processor
• Communicate with you about your account, including notices, updates, and support
• Facilitate your onboarding with Startlaw PLLC, including conflicts screening and engagement setup
• Send marketing communications, where permitted by law and subject to your opt-out rights
• Monitor and analyze usage trends and Platform performance
• Detect and prevent fraud, unauthorized access, and other harmful activity
• Comply with applicable legal obligations and professional responsibilities

5. How We Share Your Information

We may share your information in the following circumstances:

• With Startlaw PLLC for purposes of conflicts screening, engagement setup, and delivery of legal services you have requested. Information shared with Startlaw PLLC in that context becomes subject to its professional confidentiality obligations.
• With service providers who perform functions on our behalf, including payment processing (Stripe), technology infrastructure, accounting software providers, identity verification providers, customer support tools, and analytics providers. These providers are contractually obligated to protect your information and use it only for the purposes for which it was disclosed.
• As required by law, including in response to valid legal process, regulatory requirements, or to protect the rights, property, or safety of Startlaw Inc., Startlaw PLLC, or others.
• In connection with a business transaction, such as a merger, acquisition, or sale of assets, in which case we will notify you and your information will remain subject to this Privacy Policy or a successor policy.
• With your consent or at your direction.

We do not sell your personal information, and we do not share your personal information for cross-context behavioral advertising as those terms are defined under California law.

6. Data Retention

We retain personal information for as long as necessary to provide the Platform and our services, comply with our legal and professional obligations, resolve disputes, and enforce our agreements. The specific retention period depends on the type of information and the purpose for which it was collected:

• Account information is retained for the duration of your account and for a reasonable period after termination to allow for re-activation, dispute resolution, and recordkeeping.
• Financial records related to bookkeeping, tax, and accounting services are retained for at least seven (7) years following the close of the relevant tax year, consistent with applicable tax recordkeeping requirements.
• Billing and payment records are retained for the period required by applicable tax and accounting law.
• Technical logs are retained for shorter periods, typically not exceeding twelve (12) months, except as needed for security investigations.
• Marketing data is retained until you opt out or until it is no longer relevant for our outreach.

When personal information is no longer needed, we will delete it or de-identify it, except where retention is required by law.

7. Data Security

We take reasonable technical and organizational measures to protect your information from unauthorized access, loss, misuse, and alteration. No security measure is completely foolproof, and we cannot guarantee absolute security. If you have reason to believe your account has been compromised, please contact us immediately at office@start.law.

8. Your Choices

Account information. You may update or correct your account information at any time by logging into your account.

Deletion. To request deletion of your account or personal information, contact us at privacy@start.law or office@start.law. We may retain certain information as required by law or for legitimate business purposes, such as financial records, even after a deletion request.

Marketing communications. If you receive marketing emails from us, you may opt out at any time by following the unsubscribe link in any such email or by contacting us at privacy@start.law. Even if you opt out of marketing communications, we will continue to send transactional and account-related communications, such as billing notices and service updates.

Cookies and tracking. You can manage cookies and tracking technologies through your browser settings and the industry opt-out tools described in Section 3.

9. California Privacy Rights

This section applies to California residents and supplements the disclosures elsewhere in this Privacy Policy. It is provided to comply with the California Consumer Privacy Act, as amended by the California Privacy Rights Act ("CCPA").

Categories of personal information we collect. In the preceding twelve (12) months, we have collected the following categories of personal information about California residents: identifiers (such as name, email address, IP address, and account credentials); customer records (such as billing information and payment information); commercial information (such as records of services purchased); internet or other electronic network activity information (such as Platform usage data and interactions); professional or employment-related information (such as company role and business context); financial information provided in connection with accounting and bookkeeping services; and inferences drawn from the above to create a profile reflecting service preferences. Some of this information may constitute sensitive personal information under the CCPA, including account log-in credentials and payment information.

Sources of personal information. We collect personal information from you directly, from your interactions with the Platform, and from third parties such as payment processors.

Business and commercial purposes. We use personal information for the purposes described in Section 4 above.

Categories of recipients. We disclose personal information to the categories of recipients described in Section 5 above. We use sensitive personal information only for the purposes permitted under CCPA Section 1798.121 and do not use it for purposes that would trigger your right to limit its use.

Sale and sharing. We do not sell personal information for monetary consideration, and we do not share personal information for cross-context behavioral advertising as those terms are defined under the CCPA.

Your rights. Subject to verification, California residents have the right to:

• Know what personal information we have collected, used, disclosed, and sold or shared
• Request a copy of personal information we have collected
• Request that we delete personal information we have collected
• Request that we correct inaccurate personal information
• Opt out of the sale or sharing of personal information (which we do not do)
• Limit our use and disclosure of sensitive personal information
• Not be discriminated against for exercising your privacy rights

How to exercise your rights. To submit a request, contact us at privacy@start.law or office@start.law. We will verify your request by asking you to confirm information we already have on file. You may designate an authorized agent to make a request on your behalf by providing the agent with written permission and verifying your own identity directly with us.

10. Other State Privacy Rights

If you are a resident of Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Montana, Iowa, Tennessee, Delaware, Indiana, Nebraska, New Hampshire, New Jersey, Kentucky, Maryland, Minnesota, or Rhode Island, you may have rights under your state's privacy law that are similar to those described in Section 9, including the right to access, correct, delete, and obtain a portable copy of your personal information, and the right to opt out of certain processing activities. To exercise these rights, contact us at privacy@start.law or office@start.law. If we deny your request, you may have the right to appeal that decision; instructions for appeal will be provided with our response.

11. International Users

The Platform is operated in the United States. If you access the Platform from outside the United States, your information may be transferred to, stored, and processed in the United States, which may have different data protection rules than your jurisdiction. By using the Platform, you consent to that transfer.

12. Third-Party Links

The Platform may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties, and this Privacy Policy does not apply to them. We encourage you to review the privacy policies of any third-party sites you visit.

13. Children's Privacy

The Platform is not intended for use by anyone under the age of 18. We do not knowingly collect personal information from minors. If we become aware that we have collected information from a person under 18, we will take steps to delete it promptly.

14. Changes to This Policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify you by email or by posting a notice on the Platform, and we will update the "Last Updated" date above. Your continued use of the Platform after the effective date of any changes constitutes your acceptance of the revised policy.

15. Contact Us

For privacy-related questions or to exercise any of the rights described in this Privacy Policy, please contact us at:

Startlaw Inc. 8 The Green, Suite R Dover, DE 19901 privacy@start.law (preferred for privacy requests) office@start.law (332) 217-1471